Glossary Terms
Compass - The Only Sales Glossary You Need
The General Data Protection Regulation (GDPR) stands as a comprehensive framework enacted by the European Union (EU) to safeguard the rights and freedoms of individuals regarding their personal data.
Since its implementation in May 2018, GDPR compliance has become a critical aspect of organizational operations, necessitating a thorough understanding of its principles and requirements.
GDPR compliance refers to the adherence to the regulations outlined in the General Data Protection Regulation (GDPR), which govern the processing and protection of personal data of individuals within the European Union (EU) and European Economic Area (EEA).
Compliance with GDPR involves implementing robust data protection measures, respecting individuals' rights regarding their personal data, and ensuring transparency and accountability in data processing activities.
GDPR Compliance software refers to a category of software solutions designed to assist organizations in achieving and maintaining compliance with the General Data Protection Regulation (GDPR).
These software tools typically offer features and functionalities to help organizations manage various aspects of GDPR compliance, including data inventory and mapping, consent management, data subject rights management, data breach response, risk assessments, and documentation management.
GDPR Compliance software aims to streamline compliance efforts, enhance data protection practices, and reduce the risk of non-compliance with GDPR requirements.
A GDPR compliance checklist is a structured guide to help organizations align with GDPR compliance regulations. It typically includes:
GDPR compliance is essential in sales because it builds trust with prospects and protects your company from legal risks. Non-compliance can lead to hefty fines and reputational damage.
Adhering to GDPR compliance regulations ensures that sales outreach is ethical, transparent, and legally sound—helping you engage leads with confidence and accountability.
CRM platforms that offer built-in GDPR compliance features, consent tracking systems, and automated data deletion tools help sales teams stay compliant.
GDPR compliance software is one also one of the integrating tools that support privacy-first outreach and running regular audits against a GDPR compliance checklist can simplify adherence and reduce the risk of violations.
Compass by Xoxoday is designed with GDPR compliance in mind. It provides secure data handling, customizable access controls, and audit-ready reporting—ensuring your incentive programs and sales engagement workflows align with GDPR compliance regulations. With Compass, sales teams can focus on driving performance without compromising on data privacy.
To achieve GDPR compliance, companies must take steps that align with regulatory expectations, such as:
Checking GDPR compliance involves reviewing your current practices and identifying gaps. Sales teams should:
To demonstrate GDPR compliance to regulators or clients, companies should maintain:
Ensuring GDPR compliance means integrating data protection into daily sales operations. Key practices include:
While the EU doesn’t issue an official certification, businesses can pursue third-party validation to strengthen trust. To get GDPR compliance certification: